AC Capital Strategic Public Relations’s consultants are amongst the best in the communications industry in China. Our principal consultants have held senior in-house and agency communications roles in careers that collectively span 40 years. Many of them also commenced their careers as journalists and have considerable understanding of the Chinese and international media, and of media relations programs.
In the two years since the company was formed we have assisted companies with the following
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Design of a government lobbying strategy and development of lobbying messages for a pharmaceutical company seeking approval for a new drug; |
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Chinese brand development and positioning strategy for a major resources company’s entry into the China market; |
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Issues and crisis management messaging for a food and beverage company operating in China; |
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Litigation support for a European automotive manufacturer involved in a design-patent law suit against a major domestic auto company; |
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Corporate reputation and media relations programs for Global Fortune 500 corporations involved in a number of sectors, including insurance, food and beverages, petrochemicals and chemicals, pharmaceuticals, consumer electronics; |
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Reviews of issues and crisis management systems and procedures for a major chemicals and pharmaceutical conglomerate; |
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Design and implementation of marketing programs for a leading IT company; |
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Media interview skills and crisis management communications skills training for a number of Global Fortune 500 corporations with significant operations in China. |
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| Group work during a media training
program |
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| Interview simulation during
a recent media training program |
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