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Messaging workshops

Foreign companies operating in China often find that corporate messages are “lost in translation” or diluted when transferred across geographic and cultural boundaries.  AC Capital’s messaging workshops bring together key players in a company’s China operations to ensure internal alignment of messages for stakeholders in this market.  Messages are developed in English or Chinese during the workshop and later translated into the other language and refined by senior consultants of AC Capital. 

We have facilitated messaging workshops for a number of clients, including Global Fortune 500 companies with significant China operations.