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Clients engage AC Capital Strategic Consulting to provide advice and training services that will help them address real business challenges and achieve market success. AC Capital is able to deliver on these promises because our senior consultants all bring with them expertise and considerable experience in their respective fields. Consulting is a people business and we simply have some of the best professionals in China on our team.
AC Capital Strategic Consulting’s approach is to:
Understand your business through detailed briefings on your company, its products, your business goals and obstacles; analysis of media reports of your company and competitors; and, ascertaining your expectations of engaging an agency. We see ourselves as your business partner committed to helping you achieve your goals.
Conduct stakeholder audits to ascertain if others share your view of the company/its products. Ideally, we undertake a stakeholder perception audit of key audiences in order to deliver well-designed and targeted communications to each of your stakeholders. This includes interviews with employees and management, journalists, government officials, key customers and prospects, opinion leaders and influencers.
Devise a communications strategy and action plan to achieve your goals and positioning objectives. We then agree on the program timeframe, budget and expected outcomes.
Implement the plan with passion and commitment. All of our consultants are passionate about consulting and training, and achieving results – it is why we do what we do. As a result we take a proactive, lateral-thinking and flexible approach to our work to ensure opportunities are maximized and outcomes are achieved.
Regularly review progress and evaluate achievements through monthly meetings, contact reports, formal reviews and analysis of your profile against competitors. To ensure we achieve the best results for you, the client, we employ a range of measurement tools, both qualitative and quantitative, to keep us focused and on track.
When you engage AC Capital Strategic Consulting you get:
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Stable account service teams led by the CEO, Alistair Nicholas;
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Strategic thinkers whose advice is based on sound business principles and international experience, which is complemented by substantial on-the-ground China experience;
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Full access to the CEO – he is available to assist you, the client, whenever you need him - indeed, as a small, specialist firm, we guarantee that the CEO personally works on every single client account;
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Passionate and dedicated account service teams that want to assist our clients to achieve their objectives in the market and in their organisations;
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No surprises in invoicing. We discuss our billing arrangement up front and stick to what has been agreed;
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True business partners committed to your success because your success is our success.
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Bayer Technology Services' Managing Director, Dr. Wolfram Wagner, addresses press conference in Beijing, 12 May 2004
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